What is Customer relationship management (CRM) Software?

Customer relationship management (CRM) is a system for controlling the whole of your business's customer and prospective customer relationships and interactions. The goal is simple and clear: to strengthen commercial relationships. Customer relationship management software (CRM) assists companies in staying in touch with customers, streamlining procedures, and increasing profits. A CRM solution help to focus on your organization's relationships with individual people, such as customers, service users, colleagues, or suppliers, throughout the relationship's lifecycle, which includes finding potential subscribers, winning their business, and providing support and additional services.

A customer relationship management system (CRM) allows organizations to maintain customer contact information up to date, track customer interactions, and manage client accounts. It is intended to assist organizations in improving customer connections as well as Customer Lifetime Value. Because of the massive amount of data that organizations collect on a regular basis, this is critical.

Customer data is a difficulty that CRM systems are designed to address. Everyone learns something new and possibly important every time they pick up the phone and chat to a client, walk out to meet a new sales prospect, or follow up on a great lead. Formerly, all this info was kept on analogue or disconnected media, such as notebooks or laptops, or simply remained in people's thoughts. Many businesses appreciate the significance of customer relationship management, which is one of the reasons CRM software is becoming more widely used.

How can DoFort CRM Software help to boost my business?

DoFort CRM Software is a cloud-based system that you may access from anywhere. It's a well-coordinated system that includes sales, purchasing, marketing, and customer service. As a result, you won't have to keep your data in different systems, and you'll save a lot of time. All of the critical data is at your fingertips, so you don't miss a beat when making business decisions.

What is the role of DoFort CRM software in the service and support industry?

DoFort CRM Software stores lead information from a variety of sources, including social media, offline marketing activities, business development, and more. It's easier for businesses to manage their sales funnels and convert leads into customers when all of their data is in one place. Customer service units and call centers are key components of customer relations. DoFort CRM Software records all contacts between support staff and customers and generates statistics that demonstrate agent productivity and emphasize indicators such as the number of open vs. closed tickets, the primary causes of ticket creation, and so on.

DoFort CRM Software includes a built-in support / ticket management tool. All support requests may be easily tracked. It allows employees to keep track of a user's help preferences as well as previous support requests. Using integrated knowledge management and support article management at the same time, you can save a lot of time resolving support requests that have already occurred with the same client.


A fundamental instrument for the sales process that leads to the acquisition of a new customer is a Sales CRM. It has everything you need to know about someone from the minute they become a prospect to the time you close the deal. Your interactions with prospects from multiple channels are stored in Sales CRM. Based on the nature of these interactions, it assists you in prioritizing tasks and leads.

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Customer relationship management (CRM) marketing is a term to refer to the methods and tactics that marketers utilize to maintain their customer relationships all throughout consumer journey, and the technologies that support the performance of such tactics and strategies. Customer relationship management (CRM) focuses on improving and optimizes customer interactions in order to increase customer loyalty, retention, revenue, and lifetime value.

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Customer service CRM software is a must-have for any company. That's because, now more than ever, a company's service and support departments are critical to its success. Customer success is contingent on customer service professionals working in tandem with the rest of the firm. This procedure necessitates the collection of significant client data. Customer service CRM and support are first and foremost tools for increasing productivity.

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Benefits of DoFort’s CRM

Improve Communication


both between your people and with your customers.


in particular for software, engineering, HR and intellectual property.


due to reduced information and communication bottlenecks.



with better decision-making and greater flexibility to react to events.

Features to help you focus

  • Manage leads and deals - More hot leads will be sent directly into your sales funnels from your own chatbot and online forms around the clock.
  • Track communication - Track calls, emails, and contact history where you need to and have complete visibility and control over your routine.
  • Automate and grow - By automating repeated administrative activities, you may eliminate busy work and benefit from artificial intelligence.
  • Insights and reports - Deep dive into customized metrics for your business and measure the growth ageist the set goals
  • Privacy and security - have transparency and an eye on your business data where and how your data used
  • Mobile app and integration - access your data with the mobile app and integrate with the lead generation platform.

Industry Wise CRM

Frequently Asked Questions

What are the 3 main elements of CRM software?
What problems does a CRM solve for your business?
Why do we use CRM solutions for businesses?
What is the role of CRM in digital marketing?
Who actually uses CRM Software?
Why CRM Software is important?
What is a CRM System?
How to measure success of CRM system?
Do you provide a demo for CRM Software?
How CRM Software helps in making more sales?
How safe is my data on your CRM Software?
What are the types CRM System?
What makes your CRM System unique from others?
How long will it take to perfectly implement the CRM System for an enterprise?

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How CRM Software can Help Small Business


How to Choose the Right CRM Software


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